Tuesday, November 1, 2016

You Look Marvelous, Darling!!!

Ok, we all love it when someone says, “You look great!”, or "What have you’ve been doing – you look ten years younger!"

Or how you feel when you give a new coat of paint to a room, remodel your home, or just update your hairstyle?  Well, after 10 years of our honored bull at Casa Toro, we decided that we too needed to update our look to reflect who we are and to show our customers we are listening to them. While we want to keep the food and the fun upbeat, and – heaven forbid – don’t make major changes, we also know that you all wanted us to freshen up the place and get with the times.

So, we decided we needed to update our logo.  Let's starts there with the icon bull.  What an undertaking.  Our chief designer, Tami was given the monumental task to find the right new look.  She engaged various designers and came up with so many numerous versions of the new Casa Toro logo.

Here are a few examples:

Feedback was gathered and filtered.  Synonymous terms that were associated with “Mexican Cuisine” were "fresh", "crisp", "different", and "unconventional."  The term “Authentic” resonated with comments such as "pure", "original", "legitimate", "dependable", and "factual."  WOW – these are strong words and why we pride our reputation on having such an amazing staff of chefs and tried and true recipes.  Consistency is everything.

We also tested “service", "fun bar", and "family favorite” – all these again provided great feedback.  Friendly smiles, remembering my favorite drink, bending an ear to the bartenders.  Awesome margaritas, tequila shots and craft beers.  Other terms we were provided back were – “Kids eat free", "Trivia" and "special featured dishes."

Based on all these studies we know, we needed our new look to reflect the same.   After all of this we are proud to share with you our new logo:

We will continue to keep our original logo in Coopersburg for the time being – plus a bit of nostalgia is always good

Thanks for following our progress – we look for your comments and will see you soon. 

Hasta pronto amigos!

Best in Lehigh, now Best in Bucks...

 Owners Therese and Gary Albertini

For years we have heard time and time again,

"I wish you guys were closer!"

"It takes us an hour to get here, but it is so worth it!"

"Are you ever going to build a Casa Toro in Bucks County?"

Well we’ve finally decided to "take the Bull by the Horns" and expand our great Casa Toro brand into Bucks County.  After months and months of searching for the perfect location and then negotiating a long term lease, we are pleased to call Bailey's Square on Rt 313 (Swamp Road) and Ferry Road our new home.

We can’t wait to bring the fun, dedicated staff and award winning margaritas, and delectable authentic dishes to our new facility.

Some history about our site – Bailey's Square was named after Anne Bailey.

From 1976 to 2011, store owner Anne Bailey had brought 25,000 square feet of joy to the brides, bridesmaids, and prom attendees that shopped the designer collections of her store.

 Anne Bailey

On its busiest weekend, 86 brides were said to be seen shopping for that one of a kind dress!

The Philly Burbs reported that Anne decided to make the decision to sell the property in early 2013 and was happy to bring the business to a close after many years of making beautiful brides.

Anne was the recipient of the DEBI Award for business excellence from the National Bridal Market and the local winner for the outstanding achievement from the Central Bucks Chamber of Commerce in 1989.

The developers who purchased the property honored the site with the placing of a dedication plaque.

This retail mall now includes 2 anchor clients (Advance Auto and Casa Toro), and several boutique retail services shops.

This retail mall now includes 2 anchor clients (Advance Auto and Casa Toro), and several boutique retail services shops.

Follow us as we build out our new location -  come along with us for the ride.  We are excited about our new location and look forward to meeting many new customers and sharing our fresh authentic Mexican cuisine with YOU!

OlĂ© – here we come!!!!!!!!!!